You already have a view on Elon Musk. Your view may have been shaped by the allure of his achievements, or perhaps a repulsion at something he said, or even by a sense of patriotism – one of our South Africans has achieved so much.
Whatever your view, it probably isn’t right.
Elon is a stranger beast than I had ever imagined. It is to our great benefit that one of our generation’s best biographers, Walter Isaacson, was allowed into an almost boundary-crossing intimacy with Musk. And it’s to Musk’s credit that he clearly didn’t care what Isaacson wrote.
The result is an extraordinarily intimate telling of the life of Elon Musk up to 2023. It avoids the oversimplifying traps of villainising or glorifying. Isaacson’s guiding light as a biographer is that the answer to every question the reader asks is, “Let me tell you a story,” and man, are there stories.
It leaves us with an unusual paradox. Elon is way more impressive than I had realised. One can almost feel the intensity he creates, enjoy the hierarchy he crashes, admire the new thinking he forces. The insane focus and drive are just breathtaking. At the same time, he seems wracked by his trauma, leaving a wake of personal destruction. I am not at all drawn to be like him, and I don’t want to work with anyone like him.
This is the twist at the heart of the Musk story. It is so unusual to see an impressive performance and yet be repelled. Normally, achievement triggers inspiration – but not here. And we are left with that sad feeling that the trauma inflicted on Musk, and now passed on by Musk to those around him, might just be a necessary condition for his particular type of achievement.
Since this book, Musk’s influence has only grown. If you want to understand the awkward, crazy cipher that seems built for the meme generation, this book is a great place to start.
One enduring reminder from this book: Beware of people with enormous moral goals. Any sacrifice is worth it to achieve such a goal, but you might be the sacrifice.